M&H Plastics has recently packaged ASDA’s new range of own brand shampoos on behalf of Potter & Moore.
Using the stylish PET Contour bottle (4145) with an oval flip-top (8337) in PP the new family comprises a range of shampoo bottles and conditioner tottles. A bright, vibrant colour scheme was used to reflect the exotic ingredients of pomegranate, orchid, coconut, raspberry, silk and Argan oil.
Fiona Dobson, Packaging Development Manager at ASDA commented on the new range, “We’re delighted with the packaging for our new range. We worked closely with Potter & Moore and M&H to develop the perfect colour palette for the bottles & caps. The finished result has really helped to create presence on the shelf as well as improved quality perception within the Asda Own Brand category.”